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An ever-changing array of economic drivers, decision-makers, reimbursement models and regulations may impact the commercial value of your products in today’s marketplace.
Market Access and Commercialization Capabilities
Navigating the Complexities of Evolving Markets to Identify and Optimize Commercial Value
Our market access team works with you to develop a complete market access strategy beginning as early as Phase I. The earlier you begin developing your strategy, the greater the potential reward.
Core services include:
- Market landscape assessment
- Early commercial evaluation
- Target product profile testing
- Stakeholder mapping
- Payer, provider and patient qualitative interviews / surveys
- Policy research, analysis and strategy
- Coverage, coding and reimbursement assessment and strategy
- Competitive analysis
- Health economic and financial models
- Claims analysis and payment modeling
- Baseline research on HTAs, clinical trials, country requirements
- HEOR strategy and gap analysis
- Global (multi-country) access strategy and affiliate support
- Coding and reimbursement applications
Effectively navigating complex markets is crucial to value creation. Turn to the experts in market access & commercialization for the guidance you need.
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Labcorp is a leading global life sciences company that includes contract research and developmental services to the pharmaceutical, medical technology, crop protection and chemical industries.